Save the Date!
Reynolds Retail Summit Amplify is back.
We have transformed paper into digital… standard into personalized… in-store into online… And our industry continues to grow and evolve.
When it comes to keeping up with our changing industry, we have so much to learn from the people that are doing things differently, those that are continuing to amplify automotive retail.
Connect with those driving industry best practices firsthand at Reynolds Retail Summit: Amplify 2024.
See industry best practices in action and explore the benefits of running your dealership on a single, seamless system. Drop by the expo floor to hear from solution and process experts to learn how to operate differently and find new ways of using the tools you have today to drive ultimate performance.
Growth
Get energized with keynote addresses and actionable sessions that will give you new insight for growing your dealership. Choose from a variety of best practice and user group sessions to hear from experts on new and innovative ways to operate your dealership and best utilize your current solutions.
Connection
Surround yourself with people who share your passion for automotive. Swap stories, share perspectives, and learn new best practices over a round of golf, on us. This year, we will be playing the Robert Trent Jones Jr. Course at the golf club of Lansdowne, designed by and named after the famous course architect. Boasting beautiful views, unique holes, and a lot of history (including stone walls from the 1700s!), this course will make for a fun round for golfers of all skill-levels.
“The main reason I decided to attend the Retail Summit was really to get to know the team members on the Reynolds side better. We spent a day golfing, eating, hanging out. I was able to meet the stakeholders of each product. I could really tell that the Reynolds executive team was interested in improving the product and to hear what I had to say, that made me feel great.”
Going Beyond Commodity Selling: Where do dealers add value?
For many years, the new car has been a commodity. Price transparency and online availability have even pushed used vehicles that way as well. The unprecedented supply and demand over the last few years made this a moot point with sky-high profits, but what happens when these market forces level out as they are doing now? To drive sustainable profitability, you have to go beyond commodity selling.
Hear from our distinguished panel on what they’ve done to differentiate their dealerships and provide added value for their customers.
Mike Stanton |
President, NADA
Mike Stanton
President, NADA
Mike Stanton became NADA’s president and CEO on January 1, 2021. He previously served as NADA’s executive vice president and chief operating officer.
Stanton has represented NADA and dealer interests for over 20 years in roles with the Industry Affairs Department and the NADA Used Car Guide.
Stanton received a bachelor’s degree in political science from James Madison University and a MBA from Virginia Tech. He enjoys spending his free time with his wife, Kelly, and their three children.
Vince Sheehy |
CEO, Sheehy Auto Stores
Vince Sheehy
CEO, Sheehy Auto Stores
Vince Sheehy is President of Sheehy Auto Stores, a family business of car dealerships that his father, Vince Sheehy, Sr., founded in 1966. He entered the business in 1987 and worked at Sheehy Ford in Marlow Heights, Maryland before becoming general manager of Sheehy Ford of Springfield, Virginia. In 1991, he left the family business, purchasing a Nissan/Mitsubishi dealership in Manassas, Virginia. After growing that business for seven years, he and his father merged the companies and he took the helm of the combined operations. Today, the company has 27 dealerships in the Mid-Atlantic region and is the 33rd largest dealer group in the US by new vehicle sales.
Before entering the automobile business, Vince spent three formative years in brand management for General Mills in Minneapolis, managing products including Yoplait Yogurt and Gold Medal Flour. From 1980 to 1983, he worked for the Prudential Insurance Company as a Group Sales and Service representative in Washington, DC.
The Sheehy Auto Stores Mission is “One Team Building a Lasting Relationship with Each Customer Based on Trust”. That starts with ensuring a consistent, customer-centric approach across all Sheehy stores. Sheehy Auto Stores regularly achieves the recognition award from most of their manufacturers. Sheehy’s VIP Club is a unique maintenance and rewards program that drives customer retention, delivering on the company mission. Additionally, Sheehy engages fully within each of its communities in a supportive, inclusive way. The Sheehy organization has partnered with the American Heart Association for the past 10 years and has contributed nearly $3 million to heart research and community education. The company funds a legal fellow at the Innocence Project at University of Virginia Law School, which is dedicated to social justice.
On a personal level, Vince is committed to expanding educational opportunities for individuals from underserved communities. He serves on the Board of the Washington Jesuit Academy whose mission is to provide a quality grade-school education to boys in and around Washington, DC. He is a strong supporter of Washington School for Girls, Gonzaga High School, Georgetown Prep, O’Connell High School and Paul VI. With his siblings, he helps direct the Vincent A. and Helen M. Sheehy Foundation, whose primary focus is to increase educational opportunities for those in need in Washington, D.C. Vince has been a Trustee of Dickinson College since 2021 and has set up a Sheehy Scholarship in honor of his father, Vincent A. Sheehy, III.
Vince graduated from Dickinson College in 1980 with a B.A. in Economics. He subsequently earned his MBA at the Wharton School of the University of Pennsylvania in 1985. He graduated from the NADA Dealer Candidate Academy in 1989.
Vince lives in Arlington, Va. with his wife Mimi. They have three adult children, two of whom are in the family business.
Ed Wheaton |
COO, Ourisman Auto Group
Ed Wheaton
COO, Ourisman Auto Group
Ed joined Ourisman 18 years ago and has been in the auto industry for more than 30 years. He served in the United States Navy directly out of high school and then found his way into our industry when I started selling vehicles for Koons. He has worked most of the positions in a dealership which has provided him terrific insight to being a strong resource to coach, train and help others grow.
Cybercrime, Identity Theft and Scams
Funds stolen through fraud are almost never recovered, so fraud prevention is the best form of protection. Frank Abagnale takes you behind the scenes to show you how simple strategies can thwart today’s cybercriminals. With vivid examples he uses when training FBI personnel and other law enforcement agencies, Abagnale reveals how identity thieves work, why passwords aren’t keeping you safe, and why protecting yourself against scams has never been more important.
Frank Abagnale |
Renowned cybersecurity and fraud prevention expert, bestselling author and subject of Catch Me If You Can
Frank Abagnale
Renowned cybersecurity and fraud prevention expert, bestselling author and subject of Catch Me If You Can
Frank Abagnale is one of the world’s most respected authorities on forgery, embezzlement, secure documents, cybercrime, and scams. For over 48 years he has worked with, advised, and consulted with hundreds of financial institutions, corporations, and government agencies around the world.
Mr. Abagnale has been associated with the Federal Bureau of Investigation for over four decades. He lectures at the FBI Academy and for the FBI field offices. On January 18, 2023, Mr. Abagnale was the recipient of the first-ever Lifetime Achievement Award given by InfraGard which, along with the FBI, honored Mr. Abagnale for his longtime work with InfraGard, the FBI and the FBI CyberCamp. On June 12, 2023 he was made an honorary member of the Society of Former Special Agents of the Federal Bureau of Investigation. He is a former faculty member at the National Advocacy Center (NAC) which is operated by the Department of Justice, Executive Office for United States Attorneys. More than 14,000 financial institutions, corporations, and law enforcement agencies use his fraud prevention programs. In 1998, he was selected as a distinguished member of “Pinnacle 400” by CNN Financial News - a select group of 400 people chosen on the basis of great accomplishment and success in their fields. He has also written numerous articles and books including The Art of the Steal, The Real U Guide to Identity Theft, Stealing Your Life and his most recent book, Scam Me If You Can – Simple Strategies to Outsmart Today’s Rip-off Artists.
Mr. Abagnale refuses to accept payment for any of his government work. Today, most of his work is derived from consulting with major corporate clients and his renown seminar presentations on cyber security, identity theft, and scams. Mr. Abagnale works as an advisor to a number of print and technology companies around the world. He spent 20 years as an advisor to the Standard Register Company, creating security features for negotiable instruments, car titles, etc. He spent 10 years as an advisor to the 41st Parameter which developed fraud detection technology, used in 80 countries around the world and now owned by Experian.
Today, Mr. Abagnale is an advisor to Trusona (https://www.trusona.com) in developing the world's first and only insured authentication platform eliminating the use of passwords and allowing for the use of passkey technology.
Breakout Sessions
Tailor your experience to learn about the topics that interest you and will impact your business the most. Explore best practices for how to improve process and profitability regardless of your DMS. Or, if you’re a Reynolds customer, deep dive into system tips and enhancements in our user group sessions.
Inside Out Protection: Reynolds Multi-Layered Approach to Security
Instructor: Will Farley, Chief Privacy Officer and Vice President of Data Strategy |
User Group
Will Farley | Chief Privacy Officer and Vice President of Data Strategy
Will started his career at Reynolds in 2000, and he has held various positions from website support specialist to business development management, and multiple roles in the data services organization. As Vice President of Data Strategy, Will understands that data will power the foreseeable future, and he continues to provide a clear and concise data strategy for the company. As Chief Privacy Officer, he helps Reynolds be effective stewards of that data and helps Reynolds earn and maintain our dealers’ trust and the trust of their consumers.
In this session, explore the multi-layered approach Reynolds takes to security for our corporate environment, our tools, and our dealerships systems. Walk away with a firm understanding of the tools used and resources available to you to ensure your own dealership protection, including multi-factor authentication setup and information security training.
Three Keys to Increasing Service Profitability
Instructor: Stosh Jones, Customer Success Services Utilization Manager, North Central Region |
Best Practice
Stosh Jones | Customer Success Services Utilization Manager, North Central Region
Stosh has been with Reynolds and Reynolds for 11 years, and has 13 years of automotive experience. He has held roles ranging from installations, field sales, customer utilization, and now he manages a team of Utilization Partners and Reynolds Performance Managers for the North Central region. In his free time, he enjoys spending time with his wife and three kids and uses any remaining time playing golf.
In this workshop, we’ll talk about the three keys to increasing profitability in your service drive. First, we’ll talk through how you can increase your report card closing ratio, taking a deep dive into what a quality MPI looks like and how you can hold your employees accountable. Next, we’ll dive into effectively following up on recommended not done work and finally, how to utilize parts matrix pricing to help ensure your parts margins aren’t dragging down your department profitability.
How To Not be a Leads Only Dealership
Instructor: Chris Martinez, Director of Virtual Retail, Gubagoo |
User Group
Chris Martinez | Director of Virtual Retail, Gubagoo
After serving 11 years in the United States Coast Guard, Chris moved into the finance industry with JP Morgan Chase. He then took on roles within the automotive industry - spending years in sales and F&I with two large auto groups in Florida. In 2019, Chris joined Gubagoo to spearhead its digital retailing solution, helping dealers achieve an end-to-end retailing experience. Chris spends his free time flying planes, hiking, and staying active with his two sons.
Imagine a scenario where your sales team is empowered to concentrate entirely on refining and closing deals, instead of tirelessly pursuing leads. This session delves into the present dynamics of the shopper/seller relationship. Discover strategies to transform your website from a lead generator to a sales catalyst. Martinez will share insights aimed at enhancing dealership efficiencies, so your team can stop chasing leads and start working deals.
Session Two
11:00-11:45 a.m.
Designing Your Used Sales Strategy for Profitability
Instructor: Sean O’Connor, Reynolds Performance Manager |
Best Practice
Sean O’Connor | Reynolds Performance Manager
Sean joined Reynolds and Reynolds in 2013, bringing over 15 years of automotive experience with him. His background includes roles as a recon specialist, parts and service manager, used car manager, general sales manager, and wholesaler. Sean initially joined Reynolds on the consulting team, where he traveled across the country, assisting dealerships in implementing new processes and enhancing profitability. In his current position as Reynolds Performance Manager, Sean collaborates closely with dealership teams to identify opportunities and drive efficiency and profitability through ongoing coaching and training.
Regardless of your software, the core of your used vehicle strategy should be optimizing marketability. Join us for a discussion of best practices to mobilize your used car sales team, with a focus on acquisition tips, appraising and pricing competitively, and the impact data has on fortifying the smartest moves for your business, from a vehicle’s point A (acquisition) to point-of-sale.
5 Lessons From FTC Enforcement Actions to Drive Your Compliance Strategy
Instructors: Matt Chacey, Product Development Attorney, Reynolds and Reynolds | and Jason Gaskill, Sales Director, Document Services Compliance |
Best Practice
Matt Chacey | Product Development Attorney, Reynolds and Reynolds
Matt is focused on drafting and revising Reynolds’ LAW® and BANKERS SYSTEMS® brand documents to meet market demands and help navigate state and federal laws and regulations. He also assists with the F&I Document Review process to help dealers identify ideas, gaps, and solutions in their current forms and how Reynolds’ LAW brand documents can improve their workflow. Before joining Reynolds, Matt was the staff counsel at the Ohio Automobile Dealers Association where he served Ohio’s 800 new car, heavy-duty truck, and motorcycle dealers. His duties included working with the advocacy team to advance dealers’ interests at the statehouse and various state agencies, reviewing and drafting state legislation and regulation, developing and managing education and training resources for dealers, and managing the association’s informal dispute resolution program for customer/dealer disputes.
Jason Gaskill | Sales Director, Document Services Compliance
Jason has 23 years of experience in the automotive industry and has spent the last 17 years with Reynolds Document Services working in multiple roles. He now serves as the sales director for the document services compliance team, and directly assists dealers in reducing risk and improving standardization in the F&I office.
The FTC Vehicle Shopping Rule (aka FTC CARS Rule) adopts some standards the FTC already created through six and seven figure enforcement action settlements with dealers. If you’re waiting to see if and when the new Rule will become effective – you’re behind. Some of the standards already apply. Join us as we share insights and best practices to help guide your compliance strategy for enforcement action standards that already apply to your dealership. This session will detail five critical lessons every dealer should learn from FTC enforcement actions to protect their business, improve the customer experience, and avoid run-ins with their regulators.
Managing Markup: How to Navigate Your Way to Higher Profits in Fixed Ops
Instructor: Grant Conliffe, Customer Success Services Utilization Manager, Northeast Region |
User Group
Grant Conliffe | Customer Success Services Utilization Manager, Northeast Region
Grant has been with Reynolds for over 13 years, working in different software utilization-based roles. Grant was promoted to management in 2021 and led a team of utilization partners in the KY, OH, WV, VA, MD, and DC Areas. He enjoys using his skills to help dealerships use their software in ways that allow them to become more efficient and profitable.
In this workshop, we’ll dive into your ERA-IGNITE service and parts applications to find new ways you can leverage them for higher profits. You will get an insider’s view on how to enhance matrix pricing, grid pricing, and parts retail markup. You can also look forward to learning best practices like getting the most out of your utilization partner and gaining a better understanding of how using Service Price Guides can lead to higher profits.
Session Three
1:30-2:15 p.m.
Navigate ERA-IGNITE Accounting Enhancements to Fuel Your Efficiency
Instructor: Anabell Alvarez, Customer Success Services Utilization Manager, South Central Region |
User Group
Anabell Alvarez | Customer Success Services Utilization Manager, South Central Region
Anabell Alvarez joined Reynolds in 1999 as a software implementation specialist working with customers onsite to install the POWER DMS. Today, she leads a team of utilization partners dedicated to helping customers increase their system utilization, leading to improved efficiency and profitability. She is focused on serving dealerships in Texas and Oklahoma.
The business office is the heartbeat of your dealership, like fuel for a car. Without it, you can’t go anywhere. That’s why, in this session, we will explore the latest ERA-IGNITE enhancements that will help bring greater efficiency to your everyday operations.
Work Smarter, Not Harder with New FOCUS Enhancements
Instructor: Alex Spidare, Product Planning Manager |
User Group
Alex Spidare | Product Planning Manager, Reynolds and Reynolds
Alex Spidare began his automotive career working various roles with the data mining solution XtreamService. He uses those experiences in his current role, where he helps build and maintain FOCUS, a robust CRM that redefines how sales teams manage their customer interactions and allows management to better train and coach their sales teams.
In this session, take a deep dive into the most recent FOCUS enhancements so your team can improve efficiency, productivity, and profitability. You’ll walk through new features like video capture, offer builder, and more. Plus, be one of the first to explore the newest AI functions, designed to improve communication and engage opportunities. Attend this session to make sure your CRM is the most impactful piece of your everyday operation.
Paperless Payoff: Streamlining CIT and Cash Flow
Instructor: Erica Lowman, Lender and Aftermarket Relations Account Executive |
Best Practice
Erica Lowman | Lender and Aftermarket Relations Account Executive
Erica has over 15 years of experience in the automotive industry. Since joining Reynolds, her focus has been on improving efficiency, profits, and customer satisfaction at dealerships through effective use of Reynolds solutions and software. She also has a focus on OEM, lender, and aftermarket relationships to drive eContracting education, training, and utilization throughout the industry.
In this workshop, we’ll breakdown the funding process in order to get a better understanding of best practices. You’ll get an in-depth look on how to improve compliance, automation, and reporting within your dealership. You’ll also learn useful tips and tricks on how to digitize the process in order to keep cash flow high and CIT time low.
Explore Solutions
See live demonstrations of solutions that can drive performance at your dealership. There’s something for every area of your business. Don’t miss out on being one of the first to see new solutions and features unveiled at the event!
Let’s Amplify Automotive
We’re thrilled to introduce the 2024 Automotive Amplifiers Contest, a new highlight of this year’s Amplify Summit where finalists can showcase best practices they’ve implemented at their dealership. If you’ve applied an innovative best practice at your dealership, we want to hear about it.
Nine finalists will be selected to present their best practices at Reynolds Retail Summit: Amplify 2024, with judges selecting three winners to take home the trophy and a donation to the charity of their choice.
Spaces are limited, so don't wait to register. Secure your spot by July 19 to guarantee your complimentary room at the AAA Four Diamond Lansdowne Resort!